--- title: BLOG AND EMILI - Articles, Insights and Thoughts (7) description: Articles, insights and thoughts about Digital Marketing and Digital Product Design, written by those who experience them every day at AND EMILI. (7) --- [![](https://blog.andemili.com/hubfs/ANDEMILI-logo.svg)](https://www.andemili.com) Open main menu Close main menu - [ABOUT US](https://www.andemili.com/en/agency) - [SERVICES](https://www.andemili.com/en/services) - [PROJECTS](https://www.andemili.com/en/projects) - [BLOG](https://blog.andemili.com/en) - [CONTACTS](https://www.andemili.com/en/contacts) - [ITALIANO](https://blog.andemili.com/) [ITA](https://blog.andemili.com/) | [ENG](https://blog.andemili.com/en/) # BLOG AND EMILI Articles, insights and thoughts about Digital Marketing and Digital Product Design. Select Category Digital Strategy and Marketing Communication and Social Media Analysis and Optimization Technology and Innovation UX and Digital Product Design AI & Virtual Agents SEO & GEO [![](https://blog.andemili.com/hubfs/Stefano-Folegati-AND-EMILI.png)](https://blog.andemili.com/en/sales-network-apps-youandemili-workshop) ### [Sales network apps, the #YouANDEMILI workshop](https://blog.andemili.com/en/sales-network-apps-youandemili-workshop) Last Friday, May 10th, we at AND EMILI organized the workshop #YouANDEMILI, the first in a series of events dedicated to digital tools for businesses. ![Gaia Tomasi](https://blog.andemili.com/hs-fs/hubfs/gaia.jpeg?width=45&name=gaia.jpeg) [Gaia Tomasi](https://blog.andemili.com/en/author/gaia-tomasi) May 14, 2019, 12:19:00 PM [Read More](https://blog.andemili.com/en/sales-network-apps-youandemili-workshop) [![website internal search analysis](https://blog.andemili.com/hubfs/website-internal-search-analysis.png)](https://blog.andemili.com/en/site-search-analysis-seo-beyond-seo) ### [Site search analysis: SEO beyond SEO](https://blog.andemili.com/en/site-search-analysis-seo-beyond-seo) In this article, I aim to explain why conducting an analysis of internal search on a website is important and how to benefit from it. ![Federico Auricchio](https://app.hubspot.com/settings/avatar/cedc76f3d8a563d8b90fe0cc11963ae8) [Federico Auricchio](https://blog.andemili.com/en/author/federico-auricchio) May 6, 2019, 4:06:00 PM [Read More](https://blog.andemili.com/en/site-search-analysis-seo-beyond-seo) [![Corporate Case Histories: 2 ways to write them](https://blog.andemili.com/hubfs/case%20history%20aziendali%20-%20come%20scriverle.jpeg)](https://blog.andemili.com/en/corporate-case-histories-2-ways-to-write-them) ### [Corporate Case Histories: 2 ways to write them](https://blog.andemili.com/en/corporate-case-histories-2-ways-to-write-them) Corporate case histories (or case studies) are arguably among the most utilized tools by marketers, primarily in the B2B sector. ![Federico Auricchio](https://app.hubspot.com/settings/avatar/cedc76f3d8a563d8b90fe0cc11963ae8) [Federico Auricchio](https://blog.andemili.com/en/author/federico-auricchio) Mar 28, 2019, 2:20:00 PM [Read More](https://blog.andemili.com/en/corporate-case-histories-2-ways-to-write-them) [![](https://blog.andemili.com/hubfs/and-emili-difital-experience.png)](https://blog.andemili.com/en/technical-analysis-of-a-brands-genesis-the-and-emili-case) ### [Technical analysis of a brand's genesis: the AND EMILI case](https://blog.andemili.com/en/technical-analysis-of-a-brands-genesis-the-and-emili-case) How it all began ![Danila De Girolamo](https://blog.andemili.com/hs-fs/hubfs/danila.jpeg?width=45&name=danila.jpeg) [Danila De Girolamo](https://blog.andemili.com/en/author/danila-de-girolamo) Feb 22, 2019, 6:10:00 PM [Read More](https://blog.andemili.com/en/technical-analysis-of-a-brands-genesis-the-and-emili-case) [![SEO mistakes large companies ](https://blog.andemili.com/hubfs/3-%20errori%20-SEO-%20che-%20le-%20grandi%20-aziende-%20fanno-%20troppo-spesso.png)](https://blog.andemili.com/en/seo-mistakes-that-large-companies-make-too-often) ### [3 SEO mistakes that large companies make (too) often](https://blog.andemili.com/en/seo-mistakes-that-large-companies-make-too-often) SEO is one of those fields where even the smallest entity, with the right effort, can excel and achieve great results, sometimes better than much more well-known and structured competitors. ![Federico Auricchio](https://app.hubspot.com/settings/avatar/cedc76f3d8a563d8b90fe0cc11963ae8) [Federico Auricchio](https://blog.andemili.com/en/author/federico-auricchio) Jan 30, 2019, 4:37:00 PM [Read More](https://blog.andemili.com/en/seo-mistakes-that-large-companies-make-too-often) [![](https://blog.andemili.com/hubfs/A-%20Roma-%20assieme-%20a-%20Pif-testimonial%20-Amref-durante-%20evento%20-per-%20il%20-lancio-%20della%20-campagna%20-Non-%20aiutateci-%20per%20-carit%C3%A0.jpeg)](https://blog.andemili.com/en/fundraising-on-digital-channels-amref-health-africa-and-emili) ### [Fundraising on digital channels: Amref Health Africa AND EMILI](https://blog.andemili.com/en/fundraising-on-digital-channels-amref-health-africa-and-emili) The inception of AND EMILI coincided with the beginning of a valuable partnership: I am referring to the collaboration with Amref Health Africa, the largest healthcare organization operating in Africa since 1957. ![Valentina Tamanini](https://blog.andemili.com/hs-fs/hubfs/vale.jpeg?width=45&name=vale.jpeg) [Valentina Tamanini](https://blog.andemili.com/en/author/valentina-tamanini) Dec 20, 2018, 10:15:00 AM [Read More](https://blog.andemili.com/en/fundraising-on-digital-channels-amref-health-africa-and-emili) [![](https://blog.andemili.com/hubfs/Ricerca-%20in%20-sviluppo-%20Google%20-compie-%2020%20-anni%20-e-guarda-%20al%20-futuro-e%20-la-%20SEO.png)](https://blog.andemili.com/en/research-in-development-google-turns-20-and-looks-to-the-future-and-seo) ### [Research in development: Google looks to the future... and SEO?](https://blog.andemili.com/en/research-in-development-google-turns-20-and-looks-to-the-future-and-seo) Last September, Google celebrated its first 20 years. ![Federico Auricchio](https://app.hubspot.com/settings/avatar/cedc76f3d8a563d8b90fe0cc11963ae8) [Federico Auricchio](https://blog.andemili.com/en/author/federico-auricchio) Nov 6, 2018, 5:20:00 PM [Read More](https://blog.andemili.com/en/research-in-development-google-turns-20-and-looks-to-the-future-and-seo) [![](https://blog.andemili.com/hubfs/da-arscolor-interactive-nasce-and-emili.jpeg)](https://blog.andemili.com/en/from-arscolor-interactive-emerges-and-emili) ### [From Arscolor Interactive emerges AND EMILI](https://blog.andemili.com/en/from-arscolor-interactive-emerges-and-emili) Connecting to the Internet in the 1990s was an act of faith. You needed a computer, a modem, a kit from an Internet Service Provider and a data connection through the telephone network. ![Stefano Iotti](https://blog.andemili.com/hs-fs/hubfs/STEFANO.jpg?width=45&name=STEFANO.jpg) [Stefano Iotti](https://blog.andemili.com/en/author/stefano-iotti) Sep 21, 2018, 2:21:00 PM [Read More](https://blog.andemili.com/en/from-arscolor-interactive-emerges-and-emili) [3](https://blog.andemili.com/en/page/3) [4](https://blog.andemili.com/en/page/4) [5](https://blog.andemili.com/en/page/5) [6](https://blog.andemili.com/en/page/6) [7](https://blog.andemili.com/en/page/7) ### **Subscribe to BLOG AND EMILI** to stay up to date with the latest news ![ANDEMILI-logo\_neg](https://blog.andemili.com/hubfs/ANDEMILI-logo_neg.svg "ANDEMILI-logo_neg") © 2023 AND EMILI srl - Digital Agency | Via Vincenzo Monti, 1 | 42122 Reggio Emilia | p.iva 01283510350  [Privacy Policy](https://www.andemili.com/en/privacy-policy) | [Cookie Policy](https://www.andemili.com/en/informativa-cookie) | Cookie Settings [![facebook](https://blog.andemili.com/hubfs/facebook.svg)](https://www.facebook.com/socialANDEMILI/) [![linkedin](https://blog.andemili.com/hubfs/linkedin.svg)](https://www.facebook.com/socialANDEMILI/) [![youtube](https://blog.andemili.com/hubfs/youtube.svg)](https://www.youtube.com/channel/UCzSkWy1rcgGwXSPH3j0btBw/) [![instagram](https://blog.andemili.com/hubfs/instagram.svg)](https://www.instagram.com/socialandemili/) [![](https://www.gstatic.com/partners/badge/images/2022/PartnerBadgeClickable.svg)](https://www.google.com/partners/agency?id=7862513535) [![](https://blog.andemili.com/hubfs/partner-badge-white.png)](https://ecosystem.hubspot.com/marketplace/solutions/and-emili)